‘Online Marketing’ Archive

5 Tips to Market Your Business Online in 2010 February 23, 2010

5 Online Marketing Tips to Grow Your Business
There are many things that you can do to grow your business this year. You can engage in both online and offline activities that will increase your bottom line, grow your customer base or promote your brand. Unfortunately, you don’t have time to do every single thing that [...]

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Catch the Social Media Buzz with Google February 11, 2010

The Buzz on Google Buzz
There’s a new game in town in the social networking market and it’s called Google Buzz.
Google has finally upped the ante in social networking with its new Buzz concept.  Using Gmail contacts to build your social network, Buzz will interact with Flickr, Picassa, Blogger, YouTube, and Twitter to share media content.  [...]

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Tips for Business Blogging January 6, 2010

Using A Blog to Promote Your Business
Blogs are all about opinion and information, and of course, drawing web traffic.  Everyone is a potential blogger these days, but few people and organizations really know how to get it right and utilize a blog for strategic purposes.
What does it mean to ‘get it right?’  Let’s look at [...]

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Looking Toward Fashion to Learn SEO December 28, 2009

What All Businesses Can Learn from the Fashion Industry About Using Social Media
Did you know that one of the most important tools for the fashion industry today is the tool of social media? More so than almost any other industry, the fashion industry has figured out how to make use of social media to promote [...]

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Twitter Switches It Up Twitter Lists December 16, 2009

How to Effectively Utilize Twitter Lists for Business
Just when you thought that you were getting the hang of how to use Twitter for business the social networking site went and changed things up on you! They’ve added a new function called Twitter Lists. Should you use them? How should you use them? Although it takes [...]

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Creating a Social Media Strategy December 9, 2009

How To Structure a Social Media Strategy
There are a lot of hot topics in social media marketing today. However these topics really all boil down to a single basic question. That question is “how should we make a plan for using social media to effectively market our business?” This isn’t an easy question to answer [...]

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The Next Google of Social Media December 2, 2009

What is the Next Big Site for Social Media?
A lot of businesses are just starting to figure out how to use the top three social media sites (Facebook, Twitter and LinkedIn) to market their businesses to new customers. However, there are some businesses that are already starting to think ahead. We all know that no [...]

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He Said, She Said - Social Media and the Art of Positive Spin November 30, 2009

When Your Customers and Competitors Use Social Media
Social media is used to create a buzz about a product or company. Unfortunately, this buzz isn’t always one that is positive. Your customers and competitors can use social media to spread negative rumors and reports about the way that you do business. Part of learning how to [...]

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Tips on How to Measure Your Social Media ROI November 25, 2009

How Should We Analyze the Results of Social Media Marketing?
As a business owner, you need to know all about your ROI. In other words, what returns are you getting for any investment that you make in the business? A higher ROI means higher profits and a more successful business. As we start to direct our [...]

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How to Budget for Social Media Marketing November 24, 2009

Budgeting for Social Media Marketing
Now that businesses of all sizes have started to truly understand the value of social media marketing they are starting to ask a lot of questions. Money is always a big concern for any business so one of the core questions that gets asked is “how should we budget for this?” [...]

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